New Wave Ice Cream

New Wave Ice Cream Ltd. is a Canadian-owned manufacturer based in London, Ontario, and the parent company to a portfolio of frozen dessert brands serving multiple channels and consumer needs. Their brands include London Ice Cream Company, a premium line for grocery, hospitality, and scoop shops; Parlour 269, a plant-based range offering a rich, indulgent experience; and Country Boy Ice Cream, a value-driven line for foodservice and high-volume operators. Today, they are a trusted production partner with national distribution, offering branded products and co-packing across dairy and non-dairy, including traditional, no sugar added, and specialty frozen desserts. Known for both classic favourites and innovative flavours, they combine strong in-house R and D with flexible manufacturing, delivering small-batch craftsmanship at scale and tailored solutions for our partners.